• Summary

    Austin-London-Barcelona-Los Angeles-San Francisco-New York

     
    Event Planning and Sponsorships

     

    • Sponsorship development - cultivate national and international relationships to secure sponsorships
    • Brand partnerships - connect brands with events and companies to create winning business relationships and cross-promotional opportunities
    • Produce events at SXSW, Cannes Film Festival, Cannes Lions, Barcelona Startup Week, Mobile World Congress, IoT Solutions World Congress, and Smart City Expo World Congress

    • Produce company launches, media events, networking parties, seminars, awards, fundraisers and galas
    • Experiential marketing, guerrilla marketing, and brand activations

     
    Public Relations
     
    • Successful placements in Forbes, The Wall Street Journal, New York Times, LA Times, USA Today, FastCompany, HGTV, Mashable, TechCrunch, Huffington Post, American Express OPEN, Crain's NY Business, Entrepreneur Magazine, and Glamour
    • Planning, strategy and execution of PR campaigns for print, broadcast and online media
    • Media relations - develop effective story angles and relationships with reporters to get press coverage and publicity for clients
    • Create company messaging and branding - develop story, audience, and engagement for brands
    • PR campaigns for VC-funded technology startups in both the B2B and B2C markets
     
    Marketing
     
    • Social Media marketing campaigns
    • Sponsorship package design and sales
    • Writing and editing, blogging, email campaigns
    • Community building - develop core audience loyalty and engagement through communication, curation and partnerships
    • Experiential marketing - create and execute guerilla marketing and unique real-world brand experiences to develop positive word-of-mouth marketing
    • Integrating Social, Mobile, IoT, Local and Commerce into marketing outreach campaigns
     
     
    Connector and resource for people, capital, and new business development

    Public Relations & Publicity
    Branding
    Sponsorships
    Strategic Partnerships
    Internet technologies / Startups
    Mobile Technologies
    Social Media & Commerce
    Marketing
    Business Development
    Event Planning
    Cleantech / Smart City
    Venture Capital Investment
  • Experience

    The Interactive Resource, Inc.

    PR and Communication Strategy
    Publicity, marketing, and strategic introductions for startups and new brands
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    PlanSXSW.com

    Business & Media Events Planner
    Plan fun, engaging events, parties and networking opportunities for tech startups coming to Austin for SXSW, from concept to execution.
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    Discovery Channel

    Digital Project Manager
    Work within Discovery Channel's interactive team managing digital projects for websites, microsites, banners and online campaigns
    Assign workflow and manage deliverables deadlines for each TV show's online production schedule
    Determine resource allocation and manage designers for each project
    Create and manage project schedules, tickets, and asset deadlines using Jira
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    BO.LT

    Director of Marketing
    Marketing strategy, community engagement, social media, and event planning for tech startup. Worked with a startup to launch a new product, BO.LT, into the market and publicize it to the media.
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    CleanTechPR Agency

    Publicist
    Public relations for Cleantech clients in solar, green venture capital, wind, green education, and construction industries.
  • Christine knows everyone you could hope to meet in the digital media world, and can connect you to the right people and companies within a matter of hours, bypassing weeks of research and vetting on your own.

  • Skills

    Public Relations & Publicity

    Sponsorships & Events

    Digital Media Strategy

    Marketing Communications

    Brand Development

    Business Development

  • Let's Chat!

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    Email
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  • Contact me!